I Need to What?
By Lizzy Fillback and Robin Ezell

So you think this is it? You’ve taken all of the classes, completed the capstone project, written countless press releases and received your diploma. You are ready to start your first PR job.

You put on your dry cleaned suit. You get in your car and arrive over an hour early. You set up your desk and patiently wait for your first task.

…I need to what? There is no way this is part of my job. Well future PR pros, guess what? Chances are it is.

We want you to be prepared. This week we’re sharing an article called “14 essentials for PR newbies” by Amy Howell.

This article lays out exactly what you need to know when entering the PR world. The comments below the article also have some great tips from readers so be sure to check those out.

We hope you find value in this article and ultimately realize, you’ll need to do quite a bit to succeed in the world of PR.

Love in PR,

Lizzy&Robin